Laurie Rosenwald (@RosenWorld) is an artist, designer, illustrator, writer, and all-around creative spirit. Throughout her careers, she’s managed to fly under the radar of New York’s design and publishing industries and still be recognised for her distinct style and wit.

Our conversation focused on her origins in the creative fields, her working style, and her new workshops. See some of Laurie’s work on her studio page, Rosenworld.com.

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Show Notes & Links

“I like to do the work itself ... everything else, I have avoided.”

—Laurie Rosenwald

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“My days are spent making stuff. Sometimes I get paid for it; sometimes I don't.”

—Laurie Rosenwald

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“Creating a book is organic. It happens because it has to happen.”

—Laurie Rosenwald

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“Everything is middle school.”

—Prescott Perez-Fox

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“Have your cake and eat it too ... and then have more cake.”

—Laurie Rosenwald

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Tools

Techniques

  • Use email to flirt
  • Go on instinct (if your instincts are good)
  • Write down ideas and save them for later
  • Make something first, and find a place for it later
  • Don’t start with a blank page: Make a blob or something
  • Make your own pigments, paint, and gesso
  • Draw with a squeeze bottle
  • Photograph collages at various stages to add a digital component
  • Use Photoshop & Illustrator in the most “baby” way
  • Rent out your apartment when you’re traveling!

Habits

  • Floss and use toothpicks (or those bristles things)
  • Wake up early and enjoy being home
  • Ride a bike whenever possible
  • Retreat to a secret place, perhaps a library, for writing
  • Write or paint to fill time between client projects
  • Never sketch

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About the author: Prescott Perez-Fox

Prescott Perez-Fox is a New York-based graphic designer and brand developer with 17+ years experience in branding, packaging, graphic design, and web design. He runs The Busy Creator.

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