The Busy Creator Podcast, episode 42 with Artist, Designer, Illustrator, Animator & Writer Laurie Rosenwald

Laurie Rosenwald (@rosenworld) is an artist, designer, illustrator, writer, and all-around creative spirit. Throughout her careers, she’s managed to fly under the radar of New York’s design and publishing industries and still be recognised for her distinct style and wit.

Our conversation focuses on her origins in the creative fields, her working style, and her new workshops. See some of Laurie’s work on her studio page, Rosenworld.com.

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Laurie Rosenwald working with encaustic

Laurie Rosenwald for Target, in Times Square, NYC

Laurie Rosenwald for American Illustration

Show Notes & Links

Amazon refers to Laurie as a “professional nonconformist”
Intergalactic Arms Dealer, Bill Doran, previous guest on The Busy Creator Podcast
Rosenworld, Laurie’s studio, which governs animation, design, illustration, and anything else
“So I Fired The Shrink”, animation by Rosenworld
Shouts and Murmurs, in The New Yorker
Laurie splits her time with 20% dedicated to each painting, writing, illustration, design, & animation
“The portfolio generation”
The New York Times, The New Yorker, New York Magazine
Laurie did the Target billboards in Times Square
Thomson travel (UK)
Bob Gill, founding member of Pentagram
Forget All the Rules You Ever Learned About Graphic Design: Including the Ones in This Book by Bob Gill on Amazon
RISD
Fiorucci, cool jeans from the late 70s
Lunch at the UN by Bob Gill
Email is, frankly, a disadvantage.
Email replacement software — could be anything that gets folks to stop emailing
Laurie’s name came up on a previous podcast episode with Felix Sockwell
Laurie never had a normal job
At The New York Times Magazine, Laurie was “like a mascot”
Antonio Lopez, the fashion illustrator
Jean Paul Gaultier
Jessica Lange
Coffee Shop in Union Square
Vogue Italia
Condé Nast, on and off, but never on a masthead
“I would do a whole bunch of layouts and then leave” ← Click to Tweet
GQ
Mademoiselle Magazine
Paul Rand
Alexey Brodovitch
Zeitgeist
Purple + Teal, a definitive colour scheme of the early 90s
Free electrons
“I like to do the work itself … everything else, I have avoided.” ← Click to Tweet
“My days are spent making stuff. Sometimes I get paid for it; sometimes I don’t” ← Click to Tweet
New York Notebook by Laurie Rosenwald on Amazon
Chronicle books, San Francisco
And to Name But Just a Few, Red, Yellow, Green, Blue by Laurie Rosenwald on Amazon
Barnes & Noble
“Creating a book is organic. It happens because it has to happen.” ← Click to Tweet
Bloomsbury
All The Wrong People Have Self-Esteem by Laurie Rosenwald on Amazon
“Everything is middle school.” ← Click to Tweet
Abrams
How to Make Mistakes on Purpose, forthcoming book based on Laurie’s workshops
Post-It Notes, Penicillin, Viagra … all created by accident*
Adam Harrison Levy, Producer/writer for the BBC and [previous podcast guest]
Parsons, Pratt, NYU, CalArts, RISD, MICA — design schools in the US
Camberwell — art & design school in London
Jennifer, and extremely popular name in the 20th century
AIGA, Art Directors Club, Google, Starbucks — places where Laurie has conducted workshops
Erik Spiekermann, type designer in Berlin
Laurie can’t type. She “hunts and pecks and suffers.”
Marian Obando, up-and-coming animator and Laurie’s assistant
Laurie Rosenwald is on Facebook, as a brand and also as a person
Amy Porterfield is an expert in Facebook marketing and fbinfluence is her course
Encaustic
Challenge for the new year: make money
“I want to have my cake and eat it too, and then I want more cake” ← Click to Tweet