John Lee Dumas (@JohnLeeDumas) & Kate Erickson (@KateLErickson) are the duo behind Entrepreneur on Fire, a daily podcast about business, life, and success. Working closely and dedicating themselves to systematic behaviour, John and Kate have built a massively successful business around their podcasts and blogging community.

This conversation discusses their individual workflows and systems, how they manage virtual assistants, and how working from home requires discipline and systems.

Check out their podcasts, blogs, communities, and courses over at

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Show Notes & Links

  • John doesn’t consider himself a creative person. He doesn’t have a “design bone” in his body, but his mouth is creative.
  • Kate worked in advertising and marketing on the accounts and project management side
  • Systematic behaviour for John means “always tweaking”

“Day one looks very different from today.”

—John Lee Dumas

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  • While recording, use colour-coded markers as flags for yourself when editing
  • Listen to feedback and monitor social feedback and sharing
  • Use “skeleton writing” to jot down bullet points. This avoids the “blank paper syndrome”
  • Use Virtual Assistants (VAs) to extend your day-to-day capabilities
  • Keep roles distinct for VAs; don’t keep people guessing about what their duties will be
  • Before you hire a VA, spend one week writing down all your repetitive tasks


  • Keep a running list of ideas. Continually record inspiration for blog posts while reading, listening, watching.
  • Skype with your co-worker rather than interrupt each other
  • Take breaks throughout the day, especially if you work from home and don’t otherwise leave the house
  • Build in domestic distractions into your morning routine (so they don’t reappear during the day)

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About the author: Prescott Perez-Fox

Prescott Perez-Fox is a graphic designer, brand developer, and educator with 18+ years experience in branding, packaging, graphic design, and web design. He runs The Busy Creator.

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